Privacy policy.

Effective Date: December 10, 2025

1. Scope and Purpose

This Privacy Policy explains how Fortune Foods UK Ltd ("we", "us", or "our") collects, uses, and protects your personal data. This applies to all websites operated by Fortune Foods UK Ltd, including fortunefoods.co.uk and fortunefoods.shop.

2. What Data We Collect

  • Identifying Information: Name, business name, email address, phone number, and delivery details when you ask to open a trade account.
  • Device Data: Browser type, IP address, time zone, and usage patterns.
  • Transactional Data: Purchase history and communications when applicable.
  • Language preference: A cookie remembers English or Chinese so pages can render in your language.

3. Cookies

We store a language preference cookie (ff_lang) so the site can be rendered in English or Chinese. A session cookie keeps contact and trade forms secure while you submit them. BaoClicker may store a high score in your browser's local storage. We do not use advertising cookies.

4. How We Use Your Data

  • To respond to enquiries and provide customer service.
  • To operate our business, including order fulfillment and platform access control.
  • To comply with legal and regulatory obligations.
  • To improve and secure our websites and services.

5. fortunefoods.shop Access & Privacy

Access to fortunefoods.shop is exclusively granted to verified and approved business customers. Information processed there is used for order processing, account management, and regulatory compliance.

6. Third Parties & Data Disclosure

We do not sell your data. Messages from the contact and trade registration forms are emailed to our team through our email delivery provider. We may disclose information to trusted partners under strict contractual obligations (for example logistics, IT, or compliance providers).

7. Data Security

We employ encryption, firewalls, and access control to protect your information. Internet-based platforms can never be 100% secure.

8. Your Rights

You may request access to, correction of, or deletion of your personal data in accordance with GDPR. Please email us with such requests.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be reflected on this page with a new effective date.

10. Contact

Fortune Foods UK Ltd Email: [email protected] Company Number: 06830147